Individuals using the internet by purposes

  • Data
    
    INDIVIDUALS USING THE INTERNET BY PURPOSES
    (Per cent)
    Purposes 2024
    Communication  
    Sending / receiving e-mails 48.3
    Making calls (including video calls) over the internet (via Viber, WhatsApp, Skype, Facetime, Messenger, Snapchat, Zoom, MS Teams, Webex) 71.4
    Participating in social networks (creating user profile, posting messages or other contributions to Facebook, X, Instagram, Snapchat, TikTok, etc.) 65.0
    Using instant messaging, i.e. exchanging messages (via Viber, WhatsApp, Messenger, Snapchat, Skype, Discord, Telegram) 64.9
    Access to information  
    Finding information about goods or services 61.9
    Reading online news sites, newspapers, news magazines 52.4
    Civic and political participation  
    Expressing opinions on civic or political issues on websites or in social media (e.g. Facebook, X, Instagram, YouTube, in various forums, incl. reaction Like) 19.8
    Taking part in online consultations or voting to define civic or political issues (e.g. urban planning, signing a petition) 8.7
    Entertainment  
    Listening to music (e.g. web radio, music from YouTube, Spotify, Tidal, Deezer etc.) or downloading music 43.3
    Watching internet streamed TV (live or catch-up) from TV broadcasters (e.g. A1 Xplore TV GO, EON, b.box, Nova Play, Yettel TV) 27.5
    Watching video on demand from commercial services (e.g. Netflix, HBO Max, Apple TV, Amazon Prime, Disney+, Sky, Showtime, Voyo, Maxdome) 11.7
    Watching video content from sharing services (e.g. YouTube, Vbox7, Instagram, TikTok) 32.8
    Playing or downloading games 15.8
    Listening to podcasts or downloading podcasts 10.8
    eHealth  
    Seeking health-related information (e.g. injuries, diseases, nutrition, improving health, etc.) 39.8
    Making an appointment with a practitioner via a website or app (e.g. of a hospital or a health center, a physiotherapist, a psychotherapist, Superdoc, EasyDoc) 17.6
    Accessing personal health records online 19.5
    Using other health services via a website or app instead of having to go to the hospital or visit a doctor (e.g. by getting a prescription or a consultation online) 6.6
    Other on-line services  
    Selling of goods or services via a website or app (e.g. eBay, Facebook Marketplace, shpock, popup.bg) 12.7
    Internet banking (including mobile banking) 31.3
    06.12.2024
  • Time series
  • Metadata
  • Quality reports
  • Press releases
  • Upcoming press releases and data (2)
    Date Name
    5.12.2025 ICT usage in households and by individuals - 2025
    5.12.2025 ICT usage and e-commerce in enterprises - 2025
  • Publications